Technology has not changed at the speed it is right for now for a generation and our industry needs to embrace, understand and follow the...

Technology in the promotional market is back on the up and due to represent a double digit percentage of total spend on B2B promotional...

New wireless charging standard Qi2 offers many advantages for the Promotional Marketing Industry… Wireless charging is here to stay but...

A very happy New Year to all readers - hope you are fully recharged after the break. So in this issue we look ahead to what we believe to...

In 25 years developing gadgets for branding, Desktop Ideas has remained at the cutting edge of technological innovation. Nothing changes...

As we start to enter the Autumn and many clients start early planning for the “giving season” towards Q4 its never to early to think...

Technology in the promotional market is back on the up and due to represent a double digit percentage of total spend on B2B promotional...

NFC Technology is your next WOW promotion!   Near Field Communication (NFC) is a wireless technology that allows for the exchange of data...

As we start 2025, we look ahead to some trends and how promotional technology could fit into marketing strategy and promotional activity....

Product development for Gadgets and Tech takes many inspirations – currently hot ‘driving influencers’ for 2024 product development...

Fast becoming one of the top selling promotional technology products are wireless headphones and earbuds – they make for the perfect...

The UK promotional industry leads the way in its focus on products with a sustainable twist and story. The demand over the last 2-3 years...

With full-time office work a distant memory for many businesses around the world, the opportunities to combine work with travel have...

A brand new, colourful range of cables and power banks has now been launched called the ICE range. So-called because each colour is...